Migration and Operation of an Online Store on GKE

Bergfreunde is one of the leading climbing and outdoor online shops in Europe and sells authentic and high-quality equipment and clothing brands.

Bergfreunde GmbH is an online specialist retailer of mountain sports, climbing and outdoor equipment. The product range comprises 40,000 items from over 900 brands for ambitious climbers, expedition mountaineers and sports and nature enthusiasts in the big city. The online pure player sells the range exclusively via the online store, which is individualized and localized for twelve European markets, including the Netherlands and France. The online outdoor retailer employs 650 people at its administrative site in Kirchentellinsfurt and logistics site in Ergenzingen near Tübingen.

Bergfreunde needed to move it's core service, the online store, from on-premise to the cloud because the old provider no longer offered the desired reliability and modernization options. At the same time, they wanted to use this opportunity to modernize their architecture.

We helped Bergfreunde build a modern microservices-based architecture in GKE and helped build an IaC and CI/CD pipeline to ensure the entire deployment process could be automated. Once the migration is complete, our team will take over the operation of all infrastructure components.

Bergfreunde are now able to run their entire web store in a modern microservice-based environment. This improves reliability, scalability and development speed. At the same time, they can rely on us to take care of all the operational needs of their environment, while they continue to receive GCP support whenever it is needed.

Public Cloud Group (PCG) supports companies in their digital transformation through the use of public cloud solutions.

With a product portfolio designed to accompany organisations of all sizes in their cloud journey and competence that is a synonym for highly qualified staff that clients and partners like to work with, PCG is positioned as a reliable and trustworthy partner for the hyperscalers, relevant and with repeatedly validated competence and credibility.

We have the highest partnership status with the three relevant hyperscalers: Amazon Web Services (AWS), Google, and Microsoft. As experienced providers, we advise our customers independently with cloud implementation, application development, and managed services.